Interactive Marketing & Design


Click Here to View Digital Notebook

Program Description
The world of marketing, graphics, communications, photography, public relations and media is changing at rapid speed.  This two-year program will prepare students to explore careers and post-secondary options in communication-based fields.  With the community as the classroom, students will learn foundational skills and apply them through project and experience-based learning to build a professional portfolio.  IMD will offer students unique experiences in creativity, critical thinking, collaboration, leadership, initiative and adaptability.

3D Lab Room and Course

Instruction Video

loader-icon

Skills Necessary for Success
  • Creative problem-solver
  • Makes decisions based on facts and experience
  • Works with information, products and ideas
  • Demonstrates written and verbal communication
  • Interpersonal skills to work well with others
  • Technology/media skills
Professional Pathways
  • Graphic and Fashion Design
  • Multimedia Artist
  • Advertising & Promotions Manager
  • Public Relations Specialist
  • Social Media/Technology Manager
  • Brand Director
Recommendations
  • Excellent attendance record
  • Minimum 2.5 GPA

Foundational Skills
  • Foundations of marketing
  • Management
  • Graphic design
  • Communication
  • Public relations
  • Entrepreneurship
  • Advertising
  • Interactive technology
  • Social media
Career Interests/Helpful Background
  • Dealing with people and products
  • Sales, business marketing experience
  • Speaking, making presentations
  • Business finance experience
Higher Education Opportunities
See Career Catalog Pages 37-40 for details.
GRADE LEVEL: 10, 11, 12
LENGTH: Two years
SCHOOL: Cuyahoga Falls

COURSES AND CREDITS:
  • Level I: Marketing Principles 1 cr. (5.0), Digital Marketing and Management 1 cr. (5.0); English Language Arts 1 cr. (4.0)
  • Level II: Marketing Applications 1 cr. (5.0), Integrated Marketing Communications 1 cr, (5.0); Marketing Capstone/Work 1 cr. (4.0);  (*Capstone includes project/problem-based learning opportunities that occur both in the building and at an external site. Students may combine classroom teaching with work experience.)

Complete the form below then click Send and we will contact you.